Etsy recommends listing photos be at least 2000px on their shortest side so buyers can zoom right in on the texture and detail of your product without it turning blurry. The catch: your main thumbnail gets cropped to a landscape shape, so a photo that looks fine on its own can end up with the product chopped off in search. This guide shows you how to resize and crop your photos to hit Etsy's numbers — for free, with everything done in your browser so your originals never leave your device.
Etsy recommends listing images be at least 2000px on the shortest side, so 2000px or larger (up to about 3000px) in each dimension. That resolution lets buyers zoom in on details without the photo going soft. Anything smaller than 2000px on the short side can look blurry when zoomed.
A landscape ratio of about 4:3 works best for your first photo, because Etsy crops the thumbnail shown in search and your shop to roughly that shape. If you crop to 4:3 yourself and keep the product centered, Etsy won't chop off part of it automatically. Your other photos can be any orientation.
No. On the web only the pixel dimensions matter — a 2000px-wide image looks exactly the same whether it is tagged 72 PPI or 300 DPI, because PPI/DPI only affects physical print size, not how it displays online. Ignore the PPI number and just make sure the shortest side is at least 2000 pixels.